In this 3 part series, our speakers will dive deep into their experiences as an entrepreneur, exploring their success, failure and lessons.
About this Series:
LaunchYU has partnered with York University's Division of Advancement to bring you an at home edition of this series which features top York University alumni entrepreneurs. Each part of the series will aim to capture the real stories, challenges, successes and failures that they have encountered in their journeys.
These talks are meant to INSPIRE, MOTIVATE, and EDUCATE the audience on the realities of launching a startup in today’s world.
About this Talk:
From the young age of just 13, Abtin was able to make just about anything go viral. And by the age of 21, his digital marketing savviness translated into a self-built agency, which unfortunately later fell apart. This is the story of the rise and fall (and rise again) of Abtin's agency and what he's learned as an entrepreneur. Abtin will talk about the importance of diversifying your revenue streams not only as an individual, but also as a business owner, especially when it comes to social media.
Abtin Masseratagah, (BSc, '17), CEO & Founder of Northrn Mo
Abtin Masseratagah is a digital marketing consultant and the founder of the Toronto-based digital and social media marketing firm Northrn Mo. With over a decade of industry experience, Abtin has been featured in Forbes, Huffington Post, Inc.com, and Entrepreneur Magazine. He specializes in viral marketing, growth hacking, influencer marketing, social media marketing, and brand amplification across all social media platforms including Twitter, Facebook, and Instagram. He's worked with numerous brands such as Ivory Ella, Self Care Station, Electric Family, Protocol Recordings, Republic Recordings, Numari Co, and more. Abtin and his firm have sold over $100,000,000 worth of products online and have also grown over 30,000,000 followers for themselves and their clients. Abtin graduated from York University with a Bachelor of Science in Kinesiology in 2017.
Apply now to engage with our speaker live during the event and get your question answered! Panelists must be willing to have their camera turned on while asking their question and apply here by August 14th at 5pm.